Purple Shampoo Bar with Biotin – Blonde & Gray

Purple toning shampoo bar for brassy blonde, gray and silver hair — tones without drying.

Who it's for: Blonde, highlighted, gray, silver, white and salt-and-pepper hair that turns yellow or brassy between washes.

Works on fine, thick, straight, wavy and curly hair, and on beards going gray.

What it does: Neutralizes yellow and orange undertones so blonde reads cooler and gray reads brighter and whiter — while biotin and Longsheng rice water leave hair soft instead of stripped.

How it works: Natural purple pigment from sweet potato powder cancels warm tones on the color wheel.

Fermented rice water delivers inositol and amino acids into the hair fiber.

Biotin supports keratin so color-treated and aging hair stays strong and flexible.

No sulfates, so the cuticle isn't blasted open to deposit color — the reason most purple shampoos leave hair like straw.

What it feels like: Rich lather with a light purple tint.

Rinses clean, no residue.

Hair feels cool-toned and soft right away; brassiness is visibly reduced after the first wash and keeps improving over the first few weeks.

Scent: Calming lavender — soft and spa-like, not sweet, not herbal.

How to use: 1–2 times per week for maintenance.

For heavy brassiness, use 3 times the first week, then drop to once weekly.

Pair with the Purple Conditioner Bar to seal in moisture.

Sulfate-free · Paraben-free · Phthalate-free · pH-balanced · Vegan · Cruelty-free · Plastic-free · 100+ washes per bar.

Doesn't linger.

Ingredients

Sodium Cocoyl Isethionate, Behentrimonium Methosulfate, Longsheng Rice Water, Cocoa Butter, Purple Sweet Potato Powder, Sodium Lactate, Glycerin, Cetyl Alcohol, Fragrance*, Shea Butter, Jojoba Oil, Butylene Glycol (Plant-Based), Sweet Potato Powder, Stearic Acid, Polyquaternium-10, Rice Bran Oil, Hydrolyzed Rice Protein, Broccoli Seed Oil, Bamboo Extract, Terabond, Jojoba Esters, Vitamin B8, Vitamin B5, Exo-P, Vitamin E, Lavandula Angustifolia Oil, Aloe Vera, Biotin, Lavender Flower Oil *Plant-based and naturally occurring, clean ingredients.

Usage

1. Wet hair thoroughly with warm water. 2. Rub the bar between your palms or directly onto your scalp to build a lather. 3. Work the lather through roots and mid-lengths, then smooth down to ends. 4. Leave on for 1–3 minutes to allow the toning pigment to neutralize brassiness. 5. Rinse completely with cool water to seal the cuticle and lock in shine. 6. Follow with a moisturizing conditioner bar on mid-lengths and ends. Watch the tutorial: https://youtu.be/ZC7rBBjs2p0

Orders are usually prepared within 24–48 business hours after confirmation. Weekends and public holidays are excluded; business hours are counted during normal operating days, not continuously. Estimated transit after dispatch is 3–5 business days. Preparation and transit are separate periods. Carrier delays, remote locations and exceptional conditions can extend estimates; delivery dates are not guaranteed.

Our voluntary return window is 45 calendar days after delivery for eligible unused items. Contact us before sending a return. Product-specific exclusions must be disclosed before purchase; mandatory consumer rights remain unaffected.

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